5 Signs Your Business Needs a New Website

Your website might be losing you customers and you don't even know it. Most business owners know their site could be "better," but they're not sure when "could be better" becomes "is actively hurting my business." Here are five signs it's time for a redesign.

1. It Doesn't Work on Mobile

Over 60% of web traffic comes from mobile devices. If your site isn't responsive - meaning it looks and works great on phones and tablets - you're turning away the majority of your visitors. Google also penalizes non-responsive sites in search rankings, which means you're invisible on top of being unusable. Open your site on your phone right now. If you have to pinch and zoom, you have a problem.

2. It Loads Slowly

If your site takes more than 3 seconds to load, you're losing nearly half your visitors before they even see your homepage. Slow sites kill conversions, hurt SEO, and make your business look unprofessional. Common culprits: oversized images, bloated WordPress plugins, cheap shared hosting, and unoptimized code. A modern build focused on performance can drop load times dramatically.

3. You're Embarrassed to Share the Link

This one's telling. If someone asks for your website and you find yourself saying "it needs some work" or "don't judge us by the site" - that's a red flag. Your website is often the first impression someone has of your business. If you're not proud to share it, your visitors aren't impressed by it either.

4. You Can't Update It Yourself

If changing a phone number or adding a blog post requires calling your "web guy" and waiting days, your site is holding you back. Modern websites use content management systems that let you update text, images, and pages in minutes - no code needed. If your current site doesn't give you that control, you're paying extra (in time and money) for every small change.

5. It Doesn't Show Up on Google

Search your business name on Google. If your site doesn't appear in the first few results - or if potential customers are finding your competitors instead - your site has an SEO problem. This could be missing meta tags, poor content structure, slow performance, or simply outdated technology that search engines can't crawl properly. A redesign with SEO built in from day one changes this.

The Cost of Doing Nothing

Every day your website underperforms, you're leaving money on the table. Visitors are bouncing, leads aren't converting, and your competitors with better sites are winning the business that should be yours. A website redesign isn't an expense - it's an investment in your business's most powerful sales tool.

If any of these signs sound familiar, it might be time for a conversation about what your website could be doing for you.