NOVO provides a journey through contemporary Mediterranean cuisine in a comfortable yet elegant atmosphere that entice the senses. We worked on an identity that represents a rustic and timeless design.
Novo offers a journey through contemporary Mediterranean cuisine in a comfortable yet elegant setting. The challenge was an identity that entices the senses the way the food and room do — rustic and warm, but timeless rather than trendy.
We built an identity around that rustic-yet-timeless feeling, carrying it from the brand into a design that sets the tone before a guest ever arrives. Every choice pointed at the same experience: elegant, comfortable, and sensory.
A rustic, timeless identity that captures Novo's contemporary-Mediterranean experience — setting the mood and enticing the senses well before the first course.
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